Indie rock is a genre of alternative rock that originated in the United States and the United Kingdom in the 1980s. Bands who play indie rock music are characterized by their use of less common instruments, voices and visual appearance, making them less 'mainstream' and more individual, where the name 'indie' derives from. Indie rock music has become particularly popular with the younger generation in more recent times as this music is often expressive and allows teens and young adults to identify with the artists and the songs. Indie rock artists were commonly associated with being unsigned or known as 'underground' which means not being known by the wider public because of independent record labels.
Some more popular known artists who create music classified under the 'indie rock' genre are:
The 1975: A four person band who have has two successful albums and are increasing in popularity, especially among the younger generation.
Arctic monkeys: A four (originally five) person band from Sheffield who have released five successful studio albums.
Music videos
Typical features of an indie rock music video include a very simple setting as indie rock bands, through the nature of their genre don't have lots of money from mainstream co-operations and are therefore on a low budget. Such locations could include inside a studio, in a park, in a city etc. as these can all be visited for free and as frequently as need be to make a good music video. This simple setting allows for the main focus of the video to be on the artists themselves and the story being told. The artists identity is often expressed through their costume and makeup and this is often classified as 'indie' as well as their music as they aren't typical clothes that you would see a mainstream artist wearing or your average person walking down the street, this is often a retro look.
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